Blackhawk Network, a wholly owned subsidiary of Safeway, invited AAi to design their 150,000-square-foot corporate headquarters. The project driver was branding. As a young ambitious company, Blackhawk Network wanted to establish an image that differentiated them from their parent company and underscored their identity as a marketing organization. AAi introduced a monochromatic color scheme with punches of color and rich espresso-colored wood tones. Translucent glass office fronts with sidelights admit soft, filtered light, while providing privacy for the occupants. The result is a timeless, sophisticated look that projects a solid and distinctive corporate image to investors, vendors and employees.